Since its inception in 1981, the Jacksonville Jazz Festival has presented itself with striking visual imagery in the form the official poster. Over the years, talented local artists have contributed their unique touch to this much anticipated and collectible piece of marketing and memorabilia. The festival is proud to present this year’s poster design by local artist and designer, Corey Kolb.
This year, the print will be silkscreened on French paper. Prints can be purchased online and at the Official Jacksonville Jazz Festival Merchandise Store with limited editions, signed and numbered by the artist, also available.
About the Design
The idea that Jazz is a collective sound that allows individual musicians to improvise within the framework of the form reminds me of collage style design. Collage often uses montage, textures, and objects to form a cohesive visual concept––much like Jazz’s constantly evolving structure––and this is the feeling I wanted to evoke in the 2017 Jacksonville Jazz Fest poster. I use loosely cut out elements along with type as image and photographs to create this look. The trumpet, an instrument common in jazz music, is a graphic reduction of the real thing. I chose to depict the trumpet simplistically to capture to pure essence of the genre.
But Jazz is also a constantly moving and uninhibited expression of life itself, which is why I brought in design elements meant to visually communicate energy through visual tension. Visual tension is created by engaging with the edge of the paper and a lack of parallel lines that depict abstracted piano keys. Within these keys are architectural elements from Henry Klutho’s St. James building––an iconic building in downtown Jacksonville meant to signify the physical location of the festival and connect the event to Jacksonville’s rich history with Jazz music. The Klutho building is roughly 5-6 city blocks from the historic Lavilla neighborhood, which was a thriving cultural center in the African-American community that housed popular Jazz clubs in its heyday.
The 2017 Jacksonville Jazz Festival poster can be purchased during the festival at the Official Jazz Store.
About the Artist
Corey Kolb is a user interface and user experience designer for randrr. He was born in Sarasota, FL and came to Jacksonville by way of Ashland, MA in 1998. He attended the University of North Florida and obtained a B.F.A. with a concentration in graphic design and digital media. Corey has placed twice in the AIGA It’s Always Summer Poster Show and collaborated with Eric Hinote on the “Rise From The Ashes” mural located in downtown Jacksonville in 2013. He has a passion for music of all genres, record collecting, and gardening. When Corey’s not working or spending time with his family, he’s engaged in creating graphic agitation and working on short visual experiments.